Neiman Marcus
In the 2017 fiscal year, luxury retailer Neiman Marcus saw its top-line sales decrease to $4.7 billion, a 5% drop. Some suggested strategies were to cut 200 jobs and create a customer engagement plan called “Digital First”. It was rumored that Canadian company Hudson’s Bay would possibly acquire the high-end stores, but plans later fell through.
Neiman Marcus
Bebe
Ever since 2007, when creative director Neda Mashouf left the company and divorced her husband Manny Mashouf, Bebe sales have declined. Manny developed the brand in 1979, but with the current decline of malls and their popularity, the company has faced setbacks. In 2018, the operating loss was reportedly $4.6 million. The company decided to pay out $65 million to close its retail stores and focus on e-commerce.
Bebe
