Bebe
When Neda Mashouf, the creative director and wife of founder Manny Mashouf, departed the business, Bebe’s sales began to decline. The brand was founded in 1979. With the fall of retail malls, the business faced many challenges. Bebe had a $4.6 million operating deficit in 2018. In addition, it spent $65 million to close retail locations and concentrate on e-commerce.
David’s Bridal
Fancy dresses and costly wedding rituals seem to be a thing of the past. Instead, many brides are choosing for less expensive weddings and more informal gowns. This is unfortunate for bridal gown shops such as David’s Bridal. This brand’s sales are rapidly declining. In addition, they have a $520 million loan and $270 million in unsecured notes due in 2020.